Heinz: Hot Dogs are Not a Contest
Producer and Social Strategist (SpecialGuest for Weiden+Kennedy)
Launched the week before the famous July 4th hot dog eating contest, I produced this digital campaign for Weiden+Kennedy, which launched on TikTok and IG Reels. It was a quick turnaround campaign with many stakeholders. As the client-facing producer, I came up with creative solutions to ensure that we delivered the campaign on time and on budget and that assets all played to their native platforms.